What is SEO and why do I need it?
What is SEO?
Search engine optimisation (SEO) is improving a websites visibility when people search for products or services on search engines such as Google. This is a form of lead generation for many businesses.
You know when you search on Google to find options for a wedding photographer in your area. There are a few ways that you can appear on Google. There is website optimisation, Google My Business (GMB) listing and Google Ads. When we talk about SEO we are specific referring to website optimisation, that is where you see the list of websites, typically after the Google Ads.
Website SEO is the gift that keeps on giving because unlike Google Ads, it does not need a continual monthly investment to remain in the search, and unlike Googly My Business, it is not heavily unfluenced by the address of your business. Having said that, we do value both GMB and Google Ads, and we offer these services also, as they are also beneficial to many business in specific circumstances.
There are three Main Components Of Search Engine Optimisation:
Technical SEO.
On-page SEO (Content SEO / Relevance SEO)
Off-page SEO (Promotional SEO / Authority SEO / Back or inbound Links)
All of these components take time, effort and knowledge to be able to improve your websites ranking, especially without making it worse, as Google does not like anything that it considers to be spam.
Why do I need SEO?
If you are a business that would like to invest in generating more revenue for years to come, and from clients are that hunting for what you have to offer, than we can’t think of a better way to achieve this than to invest into your SEO.
It is important to partner with a business that is transparent and delivers consistent results, as this industry is filled with a lot of people who will take your oney and do know work. This is why we exist, and our mission is to be a service that business owners can rely on consistently.
Our founder has generated more revenue for his small businesses through SEO than any other form of marketing. If you dream of having consistent notifcations in your inbox from potential clients that want you, then SEO is certainly for you.